Vietnam’s Ministry of Health is currently soliciting public input on a comprehensive draft initiative designed to cultivate superior medical services and vigorously promote medical tourism, catering to both domestic and international patients. This strategic move underscores a national commitment to elevating the country’s status as a premier healthcare destination.

Strategic Blueprint for Vietnam’s Medical Tourism Ascension

Under the proposed framework, by the year 2030, a select group of five key localities – Hanoi, HCM City, Danang, Quang Ninh, and Khanh Hoa – are slated to spearhead pilot programs for integrated medical tourism models. These innovative models will seamlessly combine hospitals with hotels, resorts, and various travel services, creating a holistic experience for patient travel. This integrated approach, in our editorial opinion, is crucial for offering a compelling value proposition in the competitive cross-border healthcare market, ensuring a smooth and comfortable journey for international patients seeking quality of care.

The Ministry’s analysis reveals that Vietnam’s medical tourism market was valued at approximately USD 700 million in 2024. Projections indicate a substantial increase, with the market expected to approach nearly USD 4 billion by 2033, reflecting an impressive average annual growth rate of approximately 18 percent. This robust growth trajectory signals significant opportunities for investment and development within Vietnam’s global healthcare sector.

Vietnam possesses several inherent competitive strengths that position it advantageously in the global medical tourism landscape. These include relatively affordable costs for treatments, a highly proficient medical workforce, and the demonstrated capability to perform intricate procedures across specialties such as cardiology, organ transplantation, in vitro fertilization (IVF), and dentistry. These attributes enable the nation to effectively contend with more established regional healthcare hubs, offering an attractive option for international patient care.

To effectively leverage this considerable potential, authorities are meticulously crafting a development strategy for high-quality healthcare services spanning the 2025-2030 period. The primary objectives are twofold: to attract high-spending international patients and, concurrently, to mitigate the trend of Vietnamese citizens seeking medical treatment abroad. This is a shrewd move to both capture external revenue and enhance domestic healthcare self-sufficiency.

The strategic plan also includes a target for the establishment of at least 15 hospitals achieving international accreditation by 2030, with five of these designated as public institutions. Furthermore, the scope of service offerings is set to expand significantly. This expansion will encompass advanced medical treatments, the synergistic combination of traditional medicine with wellness retreats, and comprehensive healthcare packages designed for the discerning patient travel demographic. The emphasis on accreditation is paramount for instilling confidence in the quality of care among international patients.

Regional Focus: Elevating Healthcare Infrastructure and Patient Experience

In Hanoi, identified as one of the five pivotal localities, healthcare development efforts in 2026 will prioritize several key areas. These include the crucial upgrading of existing infrastructure, the modernization of medical equipment, rigorous personnel training initiatives, and the cutting-edge application of artificial intelligence in early diagnosis. Major infrastructure projects are anticipated, such as the expansion of oncology, cardiology, and pediatric hospitals, alongside the construction of new rehabilitation and therapeutic care complexes. These investments are vital for solidifying Hanoi’s position as a leading healthcare destination.

Innovative integrated treatment and leisure models are also beginning to emerge. Vinmec Ocean Park 2 International Hospital, for instance, has pioneered a unique model where patients receive medical attention in private villa-style accommodations. This concept ingeniously combines continuous, round-the-clock medical services with the serene environment of a resort, offering an unparalleled experience for health tourism.

The Power of Traditional Medicine and Collaborative Ecosystems

Do Tan Khoa, the distinguished director of the traditional medicine hospital of HCM City, highlighted the strategic importance of traditional medicine. He articulated that traditional medicine is being positioned as a fundamental pillar in attracting international patients, providing not only therapeutic treatments but also a range of wellness, rehabilitation, and quality-of-life services. This unique cultural offering differentiates Vietnam as a healthcare destination.

Tran Quang Huy, the director of Chim Canh Cut Travel Service JSC, observed that recent administrative restructuring has empowered travel firms to significantly diversify their service portfolios. He noted a shift from packages that traditionally focused on HCM City and basic services like dental care to more comprehensive offerings, now including specialized medical treatments, cosmetic procedures, and immersive wellness retreats. This evolution is vital for supporting the broader medical tourism ecosystem.

Expanding Reach: Attracting Diverse International Patients

According to Bui Thi Ngoc Hieu, the deputy director of the HCM City department of tourism, a significant proportion – between 30 and 40 percent – of patients seeking treatment in the city originate from other Vietnamese provinces or from overseas. While the majority of international patients traditionally come from neighboring countries such as Cambodia and Laos, there has been a discernible surge in demand from more distant and lucrative markets, including the US, Australia, Canada, Japan, and various overseas Vietnamese communities. This diversification of patient origin underscores the growing appeal of Vietnam as a global healthcare provider.

Deputy Minister of Health Tran Van Thuan emphasized that Vietnam’s competitive costs, coupled with its continually improving medical expertise and a deeply ingrained tradition of traditional medicine, not only bolster domestic healthcare but also unlock substantial opportunities for the nation’s burgeoning tourism and healthcare industries. This synergy is key to sustainable growth in health tourism.

Bottom Line: Vietnam’s Trajectory as a Global Healthcare Player

Vietnam is clearly laying a robust foundation to become a formidable force in the global medical tourism arena. The strategic initiatives and substantial investments reflect a clear vision for the future of cross-border healthcare in the region. Key takeaways from this ambitious plan include:

  1. Integrated Service Delivery: The emphasis on combining medical facilities with hospitality and travel services creates a seamless and attractive patient travel experience, a critical factor for success in health tourism.
  2. Market-Driven Growth: With an impressive projected growth rate to USD 4 billion by 2033, Vietnam is poised to capture a significant share of the international patient care market, driven by competitive costs and quality of care.
  3. Specialized and Holistic Offerings: The focus on advanced medical procedures, traditional medicine, and wellness tourism provides a diverse portfolio designed to attract a wide range of international patients seeking specialized treatments or comprehensive health tourism packages.
  4. Strategic Infrastructure Development: Targeted investments in key localities like Hanoi, including hospital expansions and technological upgrades, are essential for bolstering Vietnam’s capacity as a top-tier healthcare destination.
  5. International Accreditation and Quality: The goal of achieving international accreditation for numerous hospitals signals a strong commitment to global standards, crucial for building trust and attracting patients from discerning markets.

The news signal for this article was referred from: https://dtinews.dantri.com.vn/lifestyle/vietnam-targets-usd-4-billion-medical-tourism-market-by-2033-20260405160241321.htm